FOR IMMEDIATE RELEASE
MMA Announces 2017 Massachusetts Motorcycle Safety Awareness Period
Your Massachusetts Motorcycle Association is pleased to announce the 16th consecutive Motorcycle Safety Awareness Period in Massachusetts! This annual event has represented Motorcyclists across the Commonwealth in a coordinated effort between the MMA, the Massachusetts Office of the Governor, the MA Highway Safety Division, the MA Legislature, MassDOT, the MA RMV and the MA Rider Education Program to declare the month of April as “Motorcycle Safety & Awareness Period". In a Proclamation presented to the MMA and signed by Governor Charlie Baker and Lieutenant Governor Karyn Polito, this year’s Motorcycle Safety Awareness Period runs from Monday, March 27th to Sunday, April 30th, 2017.
Motorcycle Safety Awareness Period Proclamation
Unfortunately, while it’s still cold outside, car and truck drivers are keeping their windows up, and their eyes out for sanders and plows, not the scores of motorcycles already hitting the roads on warmer days. Complicating matters, riders haven’t yet shaken off the winter cobwebs from their riding skills and aren’t prepared for roads scarred by winter plows and sanders, much less the traffic that isn’t yet looking for them!
Your Massachusetts Motorcycle Association established an annual Motorcycle Safety Awareness Period in conjunction with the Commonwealth to assure that this crucial period as spring flowers start to bloom and motorcyclists hit the roads would be as smooth of a transition as possible. 16 years ago, members of the then Board of Directors, officers, and of course the members, lobbied our Legislature to implement this crucial period at a time when motorcyclists would be once again leave their winter cocoons for sunny roads.
Overall Motorcycle Fatalities have decreased by approximately 30% since 2002, during a period in which motorcycle Registrations increased by roughly the same rate. The MMA believes the annual Motorcycle Safety Awareness Period is a significant contributor to this since it reminds all motorists to share the road at the most critical point in the riding season.
In support of the Motorcycle Safety Awareness Period, the MMA is promoting the period through various media outlets including RMV offices and highway signs. Additionally, lawn signs and bumper stickers with the “LOOK! For Motorcycles” slogan are available to riders at no charge from your MMA District Officers and at most MMA events.
Roadway Banner in Deerfield, MA
And while we prefer you remain upright, in the unfortunate event that an accident does occur, your MMA has worked with the offices of Haymond Law Firm to assure that you are protected in the event of accident or injury, and with RiderRescue, for roadside assistance in the event of breakdown.
MMA Members are also eligible for discounts at MMA Gold Card Sponsor training schools including Training Wheels, Inc., and Massachusetts Motorcycle School. The programs available through the Massachusetts Rider Education Program are a great way to hone your riding skills and shake off the cobwebs in a safe environment.
Your Massachusetts Motorcycle Association asks all roadway users to SHARE THE ROAD and to LOOK! for Motorcycles!
©2017 Massachusetts Motorcycle Association
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